19. Боюсь, что я Вас не понял. Пожалуйста, говорите по существу!
20. Не знаю, как это выразить. В сущности, он – прав!
Учебный модуль №7. «Ключи» для проверки правильности выполнения заданий
Работа с текстом: перевод и заучивание (выделено жирным шрифтом)
Задание №5: Письменно поставьте повествовательные предложения в отрицательную и вопросительную форму:
1. An effective territory management doesn’t start with deep business analysis/Does an effective territory management start with deep business analysis?
2. The regional manager hasn’t analyzed the key marketing indicators for a business strategy/Has the regional manager analyzed the key marketing indicators for a business strategy?
3. All key market indicators mustn’t be analyzed in terms of time (year vs year) and in terms of territory/ Must all key market indicators be analyzed in terms of time (year vs year) and in terms of territory?
4. BCG Matrix isn’t recommended to visualize potential business strategy for a product/business/ Is BCG Matrix recommended to visualize potential business strategy for a product/business?
5. BCG-Matrix wasn’t developed by a group of Canadian market specialists/Was BCG-Matrix developed by a group of Canadian market specialists?
6. A Business Strategy is not a process of setting business objective and calculating promotional resources for the territory/ Is Business Strategy a process of setting business objective and calculating promotional resources for the territory?
7. Two main scales of the BCG-Matrix don’t represent relevant market and our product market share/Do two main scales of the BCG-Matrix represent relevant market and our product market share?
8. The lines marked red in the BCG-Matrix don’t show the average country indicators in relevant market dynamics and in our product market share/Do the lines marked red in the BCG-Matrix show the average country indicators in relevant market dynamics and in our product market share?
9. Each of the four segment of the BCG-Matrix doesn’t represent some business strategy/ Does each of the four segment of the BCG-Matrix represent some business strategy?
10. The most ambitious business strategy for a territory isn’t the strategy of driving the business/Is the most ambitious business strategy for a territory the strategy of driving the business?
11. The strategy of driving the business isn’t chosen when the relevant business grows and our market share is small/ Is the strategy of driving the business chosen when the relevant business grows and our market share is small?
12. For the strategy of driving the business it is not reasonable to invest a lot of resources/ Is it reasonable to invest a lot of resources for the strategy of driving the business?
13. The strategy of driving the business is not aimed at increasing our market share/ Is the strategy of driving the business aimed at increasing our market share?
14. The average balance between individual calls and group promotional activities for the strategy of driving the business should not (=shouldn’t) be about 6+3/Should the average balance between individual calls and group promotional activities for the strategy of driving the business be about 6+3?
15. The strategy of defending the business is not chosen when the company needs to keep our market share/ Is the strategy of defending the business chosen when the company needs to keep our market share?
16. The average balance between individual calls and group promotional activities for the strategy of defending the business isn’t about 3+3/ Is the average balance between individual calls and group promotional activities for the strategy of defending the business about 3+3?